Preen, the Switzerland based leader in AI-driven robotic touchless vehicle cleaning, has joined the CWA (Car Wash Association).
Peter Spencer, the new business development director at Preen, says: “Aligning with a reputable platform for UK car wash operators and suppliers is hugely important to Preen. “This partnership emphasises a commitment to compliance and ethical practices within the industry and Preen are looking forward to contributing to this esteemed community”
Spencer, formerly MD of Atlantis International and Kärcher Wash Systems and latterly business development consultant to WashTec UK, brings three decades of industry expertise to his latest role as well as a track record of driving innovation in the vehicle wash sector.
With a deep understanding of both operator and customer needs, Spencer will play a pivotal role in expanding PREEN’s market presence and accelerating adoption of its next-generation, precision-driven cleaning technology.
Peter Mitteregger, CEO at Preen, says: “Peter’s experience in the global car wash industry is second to none. His leadership will be instrumental as we showcase our robotic AI-powered touchless system to operators looking for the next leap in efficiency, quality and profitability.”
Preen will be attending the ICA Car Wash Show in Las Vegas later this month (April), where the team will be available to discuss how robotic AI-driven automation is transforming vehicle washing.
